Today, FIFA has launched Canada Celebrates the FIFA World Cup 2026™. This first-of-its-kind program will unite communities across the co-host country from June 11 to July 19, 2026, to celebrate the biggest FIFA World Cup™ in history.
Delivered as a series of free-to-the-public, one-day community celebrations across the country, Canada Celebrates will bring football fans together for live match viewings, football-themed activations, cultural programming, music, food, and shared moments of national pride. As the country prepares to host its first FIFA World Cup alongside Mexico and the United States, Canada Celebrates will carry the energy, pride, and passion that are synonymous with the tournament beyond the Host Cities of Toronto and Vancouver, as part of this historic global occasion.
“Canada Celebrates was created to recognise the passion for football that runs across Canada and to bring the energy and excitement of the FIFA World Cup directly into our communities,” said Vittorio Montagliani, FIFA Vice-President and Concacaf President. “As a Canadian, I’ve seen firsthand the pride and unity this country shows on the world stage and how Canadians rally during major international sporting events. Hosting the FIFA World Cup is truly a once-in-a-lifetime experience. It builds on the foundation laid by generations from coast to coast and marks the beginning of the next chapter for football in Canada.”
Canada Celebrates will kick off in British Columbia and Halifax, Nova Scotia, simultaneously – on the country’s west and east coasts – on June 11. The program will have up to 40 stops nationwide, transforming public spaces into vibrant gathering places. As Canada shines under a global spotlight, Canada Celebrates will embrace the country’s rich cultural mosaic, reflecting the diverse communities, stories, and traditions that define the country. Fans will be able to enjoy a live feed for match viewings at each of the celebration sites.
Ahead of the FIFA World Cup, Canada Celebrates will also support the FIFA World Cup Trophy Tour by Coca-Cola, offering enhanced fan experiences and the chance to see the original FIFA World Cup Trophy in seven cities across Canada – Vancouver, Calgary, Winnipeg, Montreal, Halifax, Ottawa, and Toronto. Dates and details can be found at Cokeurl.com/trophy beginning on Thursday, January 29.