Atlanta will be the first city anywhere to get its hands on the new G-STAR x Wu-Tang Clan collection. Starting September 20, G-STAR and Wu-Tang Clan, in association with Iconic Artists Group, are giving local fans exclusive early access to the debut drop of their multi-year collaboration. The collection will be available only at the Lenox Square G-STAR store in Atlanta, located at 3393 Peachtree Road, Atlanta, GA 30326, ahead of its global release.
Timed to Wu-Tang Clan’s headlining performance at Shaky Knees Festival (September 18–20, Piedmont Park), fans can shop the collection in person at the G-STAR store in Atlanta starting September 20, from Noon to 7:00 PM, while supplies last, ahead of wider availability later this year.
To celebrate the launch, Wu-Tang Clan’s RZA will make a special in-store appearance at the G-STAR Atlanta store on September 20 between 1:00 PM and 3:00 PM. Fans and shoppers will have the opportunity to preview the limited collection in person, with additional details regarding entry to be announced prior to the event.
The collaboration marks a new chapter in how Wu-Tang Clan’s cultural language is expressed through fashion – not applied as branding, but built into the cut, construction, and discipline of G-STAR denim. Expect G-STAR’s signature washes and silhouettes reworked with Wu-Tang detailing, alongside outerwear and knitwear. The partnership had its first moment in the wild in March, when Wu-Tang Clan members wore a limited-edition tour jacket, sourced and embroidered in the Netherlands, onstage in Amsterdam – a preview of the craftsmanship behind the wider collaboration.
Following the Atlanta debut, the collection rolls out worldwide in November, timed around Wu-Tang Day (November 9) and Wu-Tang Clan’s induction into the Rock & Roll Hall of Fame (November 14). Additional drops, including capsules for women, are planned for 2027.